Let The Countdown Begin…
November 21, 2011 by Mel
2011 Radiothon Sponsorships
I don’t know about your business, but I have been in Christmas mode for quite some time already! That’s because I have joined The Salvation Army’s team as Corporate Relations Coordinator. Radiothon planning is well under way; and for the 17th consecutive year, The Salvation Army is teaming up with Emmis Communications’ 93.1 WIBC for a three day, on-air fundraising campaign benefiting local programs and services for those in need. To date, corporate partners and WIBC listeners have helped raise more than $1,527,412!
After volunteering with The Salvation Army and Radiothon the last three years, I am thrilled to be a full-time member of The Salvation Army’s Development Staff. To make Radiothon planning easy on me, they have put me in charge of securing sponsorships for the highest profile fundraiser we do during the Christmas season on the leading news/talk station in the city—no pressure, right? Okay, well, there is quite a bit of pressure actually. Thankfully, we have a fabulous team putting this extravaganza together—both inside The Salvation Army and out!
Our most dedicated radio partner to date, Emmis Communications, secured Donatos as this year’s title sponsor, and we couldn’t be more grateful. Reach Magazine/ValPak once again signed on as the Radiothon phone bank sponsor. Apparently, we are doing something right! This is the third year for the sponsorship and also the third year Reach Magazine/ValPak employees will be volunteering at the WIBC studios. Now that the two biggest sponsorships are out of the way, the rest of Radiothon should be a piece of cake, right? Right! Only 35 more sponsors to go…
You may not realize it, but The Salvation Army receives approximately two-thirds of our financial support during Christmas. We work hard to make sure everything comes together, and today that is why I am asking you to help The Salvation Army. Your sponsorship of an hour during Radiothon and/or your donation of a prize valued at $50 or more will allow us to continue to programs for men, women, and children in central Indiana, and with the need even higher, those programs are vital.
If you have any questions about how you can be involved in the WIBC Radiothon Benefiting The Salvation Army Presented by Donatos, please, do not hesitate to contact me. I’m looking forward to hearing from you!
Merry Christmas,
For a complete list of available sponsorship opportunities, click here.
Mel McMahon is the Corporate Relations Coordinator for The Salvation Army. To find out how your company can donate time, treasure, and talents through Salvation Army programs and services, call her at (317) 224-1019 or email her, mel_mcmahon@usc.salvationarmy.org.
2010 Radiothon Finishes Strong!
December 6, 2010 by admin

Big Joe Staysniak, co-chair of this year's WIBC Radiothon, was in studio as the 58 hour event wrapped up.
The 16th Annual WIBC Radiothon to benefit The Salvation Army wrapped up on Sunday after 58 hours of programing which encouraged listeners to pledge their support. At the end, $141,164 was raised at the event.
This year’s final total was a little behind last year’s, but it still translates to more than 31,000 meals and more than 1,500 safe nights of shelter for those in need in our community. Of course The Salvation Army would not be able to provide these needs without the generosity of everyone who called in and made a pledge. Thank you! [Read more]
Walmart Joins Us Again
December 5, 2010 by admin
Walmart is supporting Radiothon again during the Amber Stearns segment. Walmart has been a strong and faithful ally of The Salvation Army, supporting Coats for Kids, Toy Shop and many other events and programs.
According to Mike Rowland, big shot Jason Wetzel of Walmart shared these fun Thanksgiving facts with us:
Walmart sold enough filling to make 15 million pies or enough cans stacked on top of each other to equal 1,107 Empire State Buildings including the lightening rod.
- enough cans of vegetables to stretch from Minneapolis to New Orleans
- enough turkeys to equal the weight of 25,000 Toyota Prius’ or 12,650 Blue whales or 5,420 African elephants
Thanks Jason, for your support and your fun facts!
JJ Beck and Cartridge Specialists INK
December 5, 2010 by admin
Cartridge Specialists INK does great things for the people we serve and the planet! We owe a huge thanks to Cartridge Specialists INK for sponsoring our 10-11 am hour of the WIBC Radiothon and for their effective business model which is based on recycling ink cartridges.
Here’s an interesting fact: In one year, if the world’s discarded cartridges were stacked end-to-end they would circle the earth over three times.
Thanks again to JJ Beck and Cartridge Specialists INK. To learn more visit their website at http://www.csiprintsupply.com/.




